THIS IS NOT VANITY. THIS IS MINISTRY.
THIS IS GOD-BREATHED. THIS IS HEALING.

our motto
Non-toxic. plant based. earthly goodness.
We strive to blend the purest, rawest and rarest of ingredients in all of our products to promote healthy, soft and radiant skin, as well as, nourished and growing hair, resulting in the ultimate pampering experience for you and your family.
Our authenticity show in the results!

ACCESSORIES & TOOLS
coming soon!
elevate your self care routine

Our Goal
Is to make our products undeniably good,
and for everyone who chooses to indulge to have a great experience when using our products and for each person to see amazing results in their hair and skin that makes them say “Love04 is worth it”. I use Love04 on myself and my family, so I personally get excited when I’ve found a new way to make a great formula even better because we’re always the first to test things out. I be like “oh yes. they’re gonna loveee this.”
Jazz


Bring the Spa to your home!
Testimonials

T. Fatima
i loveeee the new and improved Love '04! I don't know what you did different with the conditioner but it has a lot more slip and has my hair feeling so soft! The Invigorator might be my favorite! It leaves my hair moisturized , soft to the touch and easy to manage. I even used it on my brother who has the same texture as me, it worked so well, he's tender headed, so it softened his hair up a lot.

P. Turner
I went to the hair salon to get my hair done using your products, both me and my hair stylist fell in love with the shampoo and conditioner! The smell, the way it made my hair feel smooth and soft!

C. Barnes
I only had to use the lemongrass and cedarwood essential oil 1-2 times. I didn't have many dry patches on my scalp this time!

E. Addison
After styling my hair I sprayed the Invigorator all over my hair. I love the smell and hydration its giving! it has helped my hair from excessive shedding already!

P. Dawn
i love your products. My scalp was itchy because of the weather but once I used the Cookies and Creme, not only did the itch stop, but my skin felt better as well. I used the Honey oil after my shower, and it took off the dead skin which was wonderful. Thank you again.